Curator and founder of the Cool Collector. Irene (1984) lives and works in Rotterdam, the Netherlands as a freelance trendwatcher and brand strategist. 


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  • On behance network a pretty funny and cool concept by Jon Defreest. 

    What started out as a joke, somehow became an internet sensation when he posted a fake Ben & Jerry’s Ice Cream flavor featuring Ron Swanson to his personal blog. Since then, I’ve been commissioned by several websites to design faux Ice Creams including:, and

    At one point, Ben and Jerry’s corporate felt the need to release an official statement making it clear that “All of the Bacon & Eggs You Have” was in fact, not a real flavor. Especially love the Dexter version: Miami Slices >> key lime pie ice-cream with a blood strawberry swirl and white and dark chocolate body parts. Yummie!

    Though it’s just a faux, I sort of believe this co branding of snacks and series might really work!


     I Just Blue Myself, made for
     Dude Food, made for
     Miami Slice, made for
     All of the Bacon & Eggs You Have, made for fun.
     Carbonite Cruch, made for fun.
     HarassMint Chocolate Chip, made for
     OccuPie Wall Street, made for
     CaddySnack, made for
     Join Jon’s Facebook Fan page for the latest updates on his work!